ICE solar power 

Solar-Powered and Eco-Responsible – A First Step to Change

The idea of solar watches is nothing new, you may say.  Yes, but we're usually talking about ultra-sophisticated models or chunky sports accessories. ICE solar power watches are proof that it is possible to be a smart consumer without sacrificing your style-or the planet!

ICE generation

Back to basics: Welcome to the ICE generation! 

ICE generation embraces the happy-go-lucky spirit and the magic of letting your mind wander or even travelling thousand of kilometers away. The first watch of the Ice-Watch era is making a comeback in 2021 with a modernized silhouette that remains faithful to the original design.  Let us remember, this iconic watch became an international, inter-generational and inter-cultural success for the brand.  

ICE steel

The dawn of a new full metal era…

By adding a new material to its repertoire, the Ice-Watch brand also continues to do what it does best: ensure that every generation can keep up with the times, while always looking stylish, with a statement watch, all around the world... The simple yet eye-catching design of the ICE steel fuses color with a metallic aesthetic.  

Pierre Leclercq

The fast track to style 

The Pierre Leclercq collection is modern and masculine, with a wide range of uniquely colourful, stand-out watches. Featuring exquisite bodywork and a deep dial with precise indices in a contrasting colour, these watches created by the famous car designer Pierre Leclercq are the ideal companion for work or leisure.  Understated or colourful, each model has its own design – large or medium format, with or without patterns, bright or dark colours. This is fashion in the fast lane!