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Change needs to happen now, and everyone has a role to play.

Sustainable movements rechargeable with solar energy

Use of sustainable materials

ICE chrono

Opt for the sporty and masculine look of the ICE chrono collection! Its particularity? It is the only chrono with a case made of bioplastic, a bio-sourced material! Ice-Watch combines style and technological innovation to give life to a colorful and more eco-responsible collection.

ICE solar power : Cellulose strap

In addition to its solar cells, the ICE solar power - lava watch is the first to feature a strap made of cellulose: a biosourced material derived from wood fibres. Symbol of a new era, more responsible than ever, this new model ensures unlimited autonomy, without constraint and without waste.